Parkwood Leisure facilities welcome gym upgrades in partnership with Life Fitness

Parkwood Leisure has completed gym refurbishments and the installation of new fitness equipment across a number of its Leisure Centres. 

The gym upgrades are the first in partnership with Life Fitness, who was appointed exclusive equipment supplier to Parkwood Leisure last year. 

The planned replacement of equipment has been completed at Scotch Horn Leisure Centre, with a full gym refurb including new strength and cardio equipment, plus a functional training zone incorporating pieces from Hammer Strength, Life Fitness’ premium strength training equipment brand. 

New equipment has also been installed at Hengrove Park, Erith and Crook Log Leisure Centres; Crook Log also welcomed an upgraded indoor cycling studio with ICG® IC6 bikes, and new ICG studios have been installed at Erith Leisure Centre, Brough Park in Leek, and Northcroft Leisure Centre in Newbury.

The recent gym upgrades are the first in-line with Parkwood Leisure’s new approach to the design of its health and fitness suites. All new builds, refurbishments and equipment replacements follow standardised guidelines informed by detailed criteria specific to each site; this includes customer profiling, feedback and insight from staff and suppliers, primary research and industry trends. 

“We have a diverse range of sites and spaces across the Parkwood network, and this new approach has led us to review the gym in its entirety, to ensure that every detail is aligned to a consistent look and feel we want to achieve, whilst also meeting the facility’s specific requirements and those of the local community,” explains Alex Godfrey, Parkwood Leisure’s Operations Director.

“A key element to this is more thoughtful selection of fitness equipment, and in working with Life Fitness, together we’ve developed a blueprint for our facilities that maximises space and meets members’ exercise needs, whilst delivering an energetic and motivating environment to work out in. The investment in facilities will continue to be of paramount importance as we start the recovery from COVID-19.”